Articles on Advertising

Advertising is all over the place: on radios, billboards, TV, newspapers and magazines. It is a dominant icon of western financial systems, and businesses from the most modest to the most powerful count on advertising to preserve name, identification and economic welfare.
Since markets established and competition started increasing, companies started adopting different slogans, tag-lines or punch-lines to attract consumers. This article would feature a list of some of the most famous slogans filled with creativity and wits of all sorts.
Advertising appeals aim to influence the way consumers view themselves and how buying certain products can prove to be beneficial for them. The message conveyed through advertising appeals influences the purchasing decisions of consumers. Keep on reading to know the various different types of advertising appeals that can be seen in the media today.

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